Digital Media
Website Traffic
There has been tremendous growth with our online presence, increasing by 40-50% annually. Our website has generated so much growth thanks to our magazine covers and print ads, increasing our new customer acquisitions by 30% as well. Our promotional strategy has effectively created a strong momentum for our brand that will attract new customers on a regional level. The steady growth of our sales and customers will give us the opportunity to expand our sales in various locations across the country, which will be exciting as we continue to build up. The boost in online sales indicate that we will solidify our position in the fashion industry and stir competition amongst other leading lingerie brands. With this expantion, it is expected for a website traffic growth of 60%-80% and a new customer acquisition growth of 50%-70% annually for the following 5 years.
Social Media Stats
Over the past five years, our social media presence has exponentially grown in ways we never imagined. 17% of our sales growth has been contributed to the tens of thousands of followers we have gained through social media platforms. Instagram and TikTok have contributed to our success the most, by attracting new customers through interactive content. It is particularly important to us to hear what the customers have to say about our products because we want to deliver the best quality and experience for everyone. Collaborations with influencers have also made our social media presence grow effectively over the last five years, making our brand relevant and accessible. Based on these statistics, we can infer that if the company goes national we will be able to gain up to a million followers on all platforms, including YouTube. By increasing followers, we will also increase our customers rate, increasing sales growth and revenue.
Online Demographic
Our current online demographic consists of individuals ranging from 20 to 35 years of age. Our audience has a keen eye for fashion and enjoys the unique experience of owning a luxurious lingerie. Our content strategy is designed to target individuals that enjoy adding a touch of elegance and class to their personal style. Our growth has been contributed to the sophistication of our designs, which has helped us tremendously by attracting unique individuals and increased engagement. With the national expantion, we would be able to double our online engagement and, probably, diversity further our online demograohic.
Reviews
Current Collaborations
Future Collaborations
Visual Assets
Pressing one of the four sections will take you to our Dropbox where you can download out visual assets.
